Freeths AI visibility in UK legal services
Freeths was named in 7.3% of the analysed AI answers in this UK legal services study, placing it number 5 in the sampled leaderboard. Where it appeared, 95.8% of those answers presented it as an active recommendation rather than a passing mention. Its average position in the answers that ranked options was 3.1. Visibility was strongest on chatgpt (13.1% of that engine's analysed answers) and weakest on claude (0.5%). The figures come from 357 qualifying observations across 73 distinct buyer questions, a strong confidence sample.
Visibility by AI assistant
- chatgpt13.1% of that assistant's analysed answers · 154 observations
- gemini10.6% of that assistant's analysed answers · 133 observations
- perplexity5.1% of that assistant's analysed answers · 64 observations
- claude0.5% of that assistant's analysed answers · 6 observations
Most frequently observed topics
- commercial discovery
- use case
- alternative
Ranked by how often the brand was observed against each topic, not by topic-level visibility share.
Markets where the brand appeared
- Banking and finance
- Commercial contracts
- Commercial litigation
- Commercial property
- Construction and property
- Construction law
- Corporate law
- Data protection and privacy
- Debt recovery
- Employment law for businesses
- Energy and renewables
- Financial services
- Healthcare
- Hospitality and leisure
- Insolvency and restructuring
- Intellectual property
- Manufacturing
- Mergers and acquisitions
- Professional services
- Regulatory and compliance
Brands named in the same answers
- Shoosmithsrank 4141 shared answers
- Irwin Mitchellrank 1105 shared answers
- Shakespeare Martineaurank 8101 shared answers
- Browne Jacobsonrank 1085 shared answers
- Pinsent Masonsrank 366 shared answers
- Gateleyrank 1564 shared answers
- TLTrank 1651 shared answers
- CMSrank 650 shared answers
Site types behind these answers
Aggregated across the answers in which Freeths appeared. Only domains observed at least three times are shown, and no individual pages are published.
- legal500.com11.6% · unknown
- chambers.com9.8% · unknown
- freeths.co.uk6.4% · brand
- trustpilot.com3.2% · review
- irwinmitchell.com2.9% · unknown
- lawsociety.org.uk2.6% · unknown
- brownejacobson.com2.6% · unknown
- shma.co.uk2.4% · unknown
- pinsentmasons.com1.6% · unknown
- reviewsolicitors.co.uk1.6% · affiliate
- cms.law1.5% · unknown
- shoosmiths.co.uk1.4% · unknown
How to read this profile
Sampled AI visibility is the share of the analysed AI answers in this study in which a brand was named. Recommendation rate is the share of those appearances where the answer actively recommended the brand rather than mentioning it in passing. Per-engine visibility is measured against the answers analysed on that engine only. Confidence reflects sample size: Directional up to 20 qualifying observations, Moderate from 21 to 100, Strong above 100.
This is a point-in-time research snapshot, not a live ranking.

