Module 05 · Packs

From evidence to prioritised action.

Citations.io turns gaps in your AI visibility into prioritized, evidence-led Implementation Packs, selected after each monthly AI visibility scan and measured against a baseline.

9 action types · evidence-led · measured after each monthly scan
Recommended
2
Content · /best-crm-for-saas
Contenthigh
PR · TechCrunch listicle add
PRmed
In progress
2
Citation · G2 leader badge
Citationhigh
SEO · schema for /pricing
SEOmed
Completed
1
Review · 12 G2 reviews
Reviewshigh
The packs layer

Evidence in. Briefs out.

Pack types
0
Content, SEO, PR, Citation, Reviews, Directory, Local, Partner, Authority.
Fields per pack
0
Every brief ships with the same 13 sections - no missing context.
Packs per month
0
Up to 25 implementation packs a month on the Pro plan.
9 pack types

The whole citation surface.

From content briefs to citation outreach to schema work - every move you can make to earn AI citations, captured as a pack type.

01 · Pack
Content

Improve an existing page or create a new one for prompts where competitors lead. Content angle, questions to answer and real internal links from your site.

02 · Pack
SEO + AEO

High-intent prompts where your page should rank and be cited. Uses Search Console data when connected.

03 · Pack
PR

Publications AI assistants cite for your prompts, with the competitors they name and a story angle to pitch.

04 · Pack
Citation

Sources cited alongside competitors but not you, prioritised by Source Influence.

05 · Pack
Reviews

Review platforms that shape answers in your category, with ethical, profile-first actions.

06 · Pack
Directory

Listings and directories AI assistants cite, with the fields and consistency checks to complete.

07 · Pack
Local

Locations where competitors appear more often than you, with the local sources behind the gap.

08 · Pack
Partner

Partner and integration marketplaces that appear in answers for your prompts.

09 · Pack
Authority

Sources cited across several engines and prompts, where a useful resource can earn lasting citations.

Pack anatomy

13 fields. Every time.

Every pack ships with the same anatomy - so your content team, agency or freelancer never has to fill in the blanks. Evidence-led, end-to-end.

01Objective
02Why this matters
03Evidence snapshot
04Affected prompts
05Brand vs competitors
06Per-engine breakdown
07Cited sources and URLs
08Answer excerpts
09Type-specific plan
10Implementation Priority Score
11Baseline
12Observed outcome
Cadence
Monthly
One implementation pack per brand, every month.
Actions
12–18
Ranked by expected impact on AI Visibility Score.
Time to ship
≤ 2 wks
Median build time for pack #1 across pilot teams.
Score lift
+14 pts
Median AIV score movement 30 days after pack #1.
How a pack is built
Step 01
Diagnose

Pull losing prompts, weak citations and competitor gaps.

Step 02
Prioritise

Rank fixes by expected AIV lift ÷ build effort.

Step 03
Draft

Content briefs, schema, PR angles and technical fixes.

Step 04
Ship

Owners assigned, due dates set, results measured in-app.

Do
  • Assign one owner per pack action - accountability drives shipping.
  • Ship the top 5 actions before starting the next month's pack.
  • Review closed-loop score movement inside the pack view.
  • Feed your PR agency the citation-target list straight from the pack.
Don't
  • Don't hoard packs - an unshipped pack is a $0 pack.
  • Don't reorder actions by opinion; the priority is score-weighted.
  • Don't skip technical fixes; they compound content wins.
  • Don't wait for perfect - pack #1 is a baseline, not a finished plan.

Keep reading

FAQ

Questions about packs.

What's in a pack?+
The evidence behind the recommendation (affected prompts, analysed answers, competitors, engines, cited sources and answer excerpts), an Implementation Priority Score with Impact, Confidence and Ease, a plan specific to the type of action, and a baseline for measuring the outcome.
How are packs prioritised?+
Every opportunity gets one Implementation Priority Score from 0 to 100: Impact (50%), Confidence based on the number and consistency of analysed answers (30%), and Ease (20%). The strongest are delivered first.
How many packs do I get?+
Starter includes 3 new Implementation Packs per monthly cycle, Growth 10 and Pro 25. The trial includes one sample Implementation Pack. Packs are selected from the strongest current evidence after each included monthly AI visibility scan, and open packs carry over.
How are outcomes measured?+
Each pack stores a baseline. After later monthly scans we compare sampled visibility on the same prompts, source or location and describe the observed change. We do not claim the work caused it.
Try free

Ship your first pack this week.

5-day trial for $5. Evidence-led briefs your team can actually use.

Supported by
Google for StartupsNatWest Accelerator